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Improve Logistics: Collect real-time data with an app

August 7th 2018

With large logistics operations all happening at the same time it’s crucial that you collect accurate real-time data to help you make the right cost-efficient decisions.

Logistics is one of the industries that have the hardest times with innovations. Yet it’s also one of the industries that need them the most.

The reason behind it is that Logistics is strongly influenced by major global trends. The industry is closely tied up to Retail, which is showing a steady growth rate globally in the recent years.

E-commerce and now m-commerce have made it easier to shop for goods from the other part of the world with just a few clicks. This changing landscape sets an expectation in the consumers as well. They ordered it fast and they want to get it fast. What does Logistics have to say about that?

The digital transformation of the Logistics industry

It’s a must, that for sure. But all the manpower and the complicated supply chains make digital transformation harder for Logistics than for any other industry. You simply can’t implement large improvements in the glimpse of an eye even if you are just a small local Logistics business.

That doesn’t change the fact that you still need to start somewhere and improve at least part of the complicated processes.

Collecting real-time data and utilizing it the right way is a good start. The most cost-efficient and reliable way to collect that data is through a mobile app.

Delivering goods to the end user

Imagine a delivery guy that has to bring a bottle of boutique French wine to the customer’s doorstep but no one’s home. That happens all the time and definitely brings a lot of trouble (especially when it’s expensive alcohol). Ideally, the delivery person will leave a note for pickup at the local delivery center. Problem — notes easily get lost or forgotten. If the customer doesn’t pick up the wine from the local hub within the specified time frame, then it will be returned to the original seller. This reflects straight on your company’s image as it failed to do the job. With all the competition that’s out there, you want to limit those cases to a minimum.

A simple solution to your note problem would be a mobile app that can easily connect with your company’s existing infrastructure. The app could tell the customer precisely when their goods will arrive. In case nobody’s home the delivery guy could use the app again to notify the customer about the change.

This is just a small fraction of all the benefits a mobile app could bring to your logistics business. And that’s just on the customers’ end of the logistics chain. Having an app for real-time data collection could also improve multiple other internal processes and save a lot of internal resources.

Even if you are not delivering goods to end customers you could take advantage of real-time data collection. It’s a more precise way to track your vehicles’ location and loading capacity. Thus you could keep track of the daily distance that’s covered and get automated estimates for the fuel consumption.

I’ll cover more aspects of how you could utilize a real-time data collecting app for B2B logistics in a next article. In the meanwhile, if you have some other mobile app ideas that could help your logistics business, you can estimate them with a few clicks in our calculator.

POST BY Kristina Ivanova

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